EVENT — EXPOdetergo International 2018, the last available spaces Two different studies make a point on laundry market


Total square meters sold: 15,184.5 out of 17,000 sq. m. available. 197 direct exhibitors.
EXPOdetergo International 2018 floorplan has almost been completed


As the figures show, on 8 March 2018 only few hundred square meters had been left for the exhibitors to
book at Fiera Milano based in Rho from 19 to 22 October 2018. The race to get the last available spaces is
more than comprehensible considering the possibility of participating in a world leading exhibition of textile maintenance sector. Eventually, 17thousand square meters available at Fiera Milano are all going to be sold.
Given the input of this race, the organizers of EXPOdetergo International 2018 are working on a program of events to propose during the show that will welcome numerous visitors and the audience composed of entrepreneurs, sector operators, salesmen and laundry sector business people. During the show, EXPOdetergo International is going to present the results of two extremely interesting research studies carried out by Cerved for EXPOdetergo International 2018. Cerved, one of the major Information Providers, with its 1903 employees and 377m turnover per year, will make a point on two different market sectors, yet equally dynamic and vital: dry-cleaning and industrial laundries.
The events will undoubtedly contribute to the strong economic and media impact of the show that seems
to be destined to break the record as far as the number of visitors and exhibitors go. In 2014, during the
previous EXPOdetergo International edition, 20,100 visitors registered. 50% of them were foreigners coming from five continents. Professional sector operators represented 102 countries.
Considering this positive booking trend and a better general economic situation of the market if compared to 2014, the hopes for a “record” show 2018 have been set high. This has also been encouraged by the Early Booking program that offered discount on the exhibiting space rates if booked in advance within an established date.
The key word that has always been associated to the show is innovation. We will be able to observe it at
EXPOdetergo International stands: completely automated linen treatment lines aiming at energy saving:
more than a hundred kg capacity washing machines designed for reduced spaces; RFID tags for tracing and sorting linen thanks to which the loss of linen is reduced; ironing machines with the capacity of ironing more than a hundred shirts per hour and reducing costs; no environmental impact washing detergents.
As it has been highlighted in every Detergo magazine issue, sustainability is going to constitute the core interest of the field as it has been the main characteristic feature of the laundry sector over the last years and will definitely continue to be.
Innovation, efficiency and low environmental impact  are going to be key words of the upcoming edition
of EXPOdetergo International. Exhibitors will display their new products only. They will provide professional update, also through exclusive previews, and the possibility of evaluating the best technology applied in terms of competitiveness and business performance.
Visit EXPOdetergo International from 19 to 22 October 2018, Fiera Milano Rho. •

To get more information and register
+39 02 4997.7129/6241


Previous articleREPORTAGE — XXI century cleaning, a multi-sensory experience
Next articleITALIAN TALENT — Pierotti from Gubbio will represent Italy at Laundry Champions League